However, the exception proves the rule. Oppenheimer , a three-hour biopic about a physicist, made nearly $1 billion. Why? Universal marketed it as an event—specifically, the "Barbenheimer" phenomenon with Barbie . This taught studios that theatrical releases need cultural moments, not just screen count.

Major film studios - Wikipedia The current Big Five majors (Universal, Paramount, Warner Bros., Disney, and Sony) all originate from film studios that were activ... Universal Pictures

The narrative centers on a "forbidden" dynamic involving a mother-in-law character and her son-in-law: : The scene features Savannah Bond

: Emerging as a major theatrical player, Amazon MGM has found massive success with Project Hail Mary