Before diving into the business models, it is essential to understand the human psychology behind exclusivity. The "scarcity principle"—a well-documented behavioral economics concept—suggests that people assign higher value to things that are limited in availability.
Before diving into the business models, it is essential to understand the human psychology behind exclusivity. The "scarcity principle"—a well-documented behavioral economics concept—suggests that people assign higher value to things that are limited in availability.